The script I write for this unit will be that for Radio show that I will be creating for this unit will be a magazine news show. The show will follow the usual structure of this type of program having sections devoted to the reporting of NEWS, Weather, Sport, Travel as well as a general conversation section which gives the audience a question to answer with their thoughts and opinions. This section is usually something lighthearted and inoffensive so that the debate that results from it is humorous. However it can also be political so that people are compelled to share their opinions
The name of our radio station is SCC (Sheffield city campus) Radio and the name of the programme will be SSC morning report. The reason for this name is that our main target audience will be students from both of the universities in the city. The show's slogan will be "Sheffield's news, the Sheffield way." This will relate to the strong sense of local culture that people who live in the city and study at the universities will experience as to further target this audience we will make the show air at 6am as that this is when students ill be getting up so that they can make it to their morning lectures
- "Fluorescent Adolescent" - "The Arctic Monkeys"
- "Feel It Still" - "Portugal. The Man"
- "She's Electric" - "Oasis"
All three of these songs fit with the indie theme of the show. I have chosen these three songs for two reasons firstly, the songs are all relevant as that all of the musical groups behind them are in the public eye (the arctic monkeys as that they are expected to release a new album this year, Portugal. The man as that "Feel it still" was a hit in 2017 and "Oasis" as that Liam and Noel Gallagher have both released albums int the last year) meaning that the people listening will be familiar with the music.
As well as this all of these songs are upbeat and cheerful which will set the tone for a morning radio show.
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Genre: We are going to be making a radio talk show that aimed at university students aged 18-24. As our demographic audience is university students we will be creating a breakfast talk show which will aired at 10am. SCC Breakfast radio will feature the presenters who will cohost the show and talk about breakfast topics. Breakfast shows often are very interactive and often ask the audience to tweet in to connect with the presenters. A topic which could be discussed on the show is “flatmate horror stories” this would appeal to the audience because it talks about experiences that the audience themselves can relate to and find humorous on their way to lectures. Another convention we will include in our show is a breakfast jingle, this is important when creating and maintaining the brand of SCC. Jingles allow the audience to recognise what show is on and is a good way to make a show memorable. To add, our show will feature a news and announcements section, this is because the target audience whom will be university students will be able to access this information. An example of this would be the student union releasing an announcement on the show in the morning for any cancelled events or any last minute places on trips that students could participate in. This feature of the show is specific to the target audience and will also attract listeners because SCC is a radio platform that can provide important information to our target audience and this is also an important feature as a news section is another common convention of breakfast radio talk shows.
Charlotte Cass
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The major difference between this show and the average radio talk show is the mode of address of the shows delivery. This is because our show is targeted at students who live in the Sheffield area. This means that I will write the show to be more informal as to cater for this young (18- 23) demographic.
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